https://matthelam-sitecore-blog.vercel.app/blog A blog documenting my trials and tribulations during my circumnavigation of the Sitecore-sphere. en-us matthewlam@aceik.com.au (Matthew Lam) matthewlam@aceik.com.au (Matthew Lam) Wed, 11 Feb 2026 00:00:00 GMT https://matthelam-sitecore-blog.vercel.app/blog/the-ai-project-lifecycle-hiding-in-plain-sight-inside-sitecore-agentic-studio https://matthelam-sitecore-blog.vercel.app/blog/the-ai-project-lifecycle-hiding-in-plain-sight-inside-sitecore-agentic-studio Sitecore Agentic Studio follows a structured AI workflow that most people skip straight past. Here is what I found when I stopped treating it like a content generator and started looking at how the pieces actually connect. Wed, 11 Feb 2026 00:00:00 GMT matthewlam@aceik.com.au (Matthew Lam) sitecoreaiagentic-studiositecoreaiagentsworkflowstrategycampaignscontext-engineering